303
B L A C K S H E E P
A 303 MEDIA ORIGINAL SERIES
black sheep
[ blak sheep ]
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noun
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1. a sheep with black fleece
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2. a person who deviates from the
accepted standards of the group
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synonyms: rebel, outcast, individualist, nonconformist
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COMEDIC - DRAMA | 8 EPISODES
Eight friends help each other overcome their childhood traumas
To become the best versions of themselves. ​
01
Synopsis
After eight strangers find their tribe through a college support group for “Black Sheep” they go on to form lifelong friendships that ultimately help each of them become the best versions of themselves.
Series follows their journey as they navigate life and love in a post-pandemic modern world.
02
Main Characters
The goddess and the f-boy - An unlikely love story.
Main Character - Joy
Ever since college the 'Black Sheep' friend group has provided Joy with the space to be her authentic self on her journey of self-improvement. But when the death of her former father-in-law causes her to go back and face her troubled past, Joy finds the most support from the most unexpected source... Dante.
Main Character - Dante
Dante's chiseled body and effortless charm make him irresistible to the ladies. His friend Joy, however, sees right through his carefully crafted persona. As Dante grows older and tired of trying to keep up the facade, he finds himself longing for a woman of substance. Maybe the woman he really needs has been right under his nose.
03
Supporting Characters
MYA
MJ
MEKA
WILL
NOAH
ZEE
WILL - A struggling app developer, Will staves off depression by telling himself that his next app will be "the one". When one of MJ's activism videos goes viral, it sparks an idea that just might land him on the tech pantheon.
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NOAH - This camera-shy photographer loves being behind the camera. But when his portfolio catches the eye of a major client, he is forced into the spotlight and must face his insecurities.
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ZEE - Encouraged by his Black mother to follow his passions but pressured by his Nigerian father to aim for a prestigious career, Zee must decide for himself on a path even as he struggles with commitment.
MYA - As a licensed therapist, Mya is usually the one her friends call on for help. She proudly takes on the role of mother hen for her friends even as she faces disapproval from her family regarding her love interests.
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MJ - This pro basketball player has always been more than an athlete. But when trouble hits close to home she may have to decide between sports and activism.
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MEKA - Affectionately known as 'the life of the party', Meka has zero filter and keeps everyone laughing. Her humor is a shield that protects her vulnerable side but an unfortunate tragedy shatters it to pieces.
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04
Comparable Titles
05
Season Arc
Ep. 5: WHERE THERE'S SMOKE
Noah's portfolio garners national attention. Things heat up between Dante and Joy. Meka grapples with her Grandmother's failing health.
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Ep. 6: THIS CHANGES EVERYTHING
MJ's viral video sparks conversation. Zee makes a surprise announcement. Joy's precarious situation alienates Dante.
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Ep. 7: JUSTICE FOR CJ
Will and MJ work on a special app. Mya helps Meka embrace her authentic self. Joy is still unresponsive towards Dante.
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Ep. 8: REALITY CHECK
MJ must make the biggest decision of her career. Dante confronts Joy. Dante and Joy are forced to face a new reality.
Ep. 1: NOTIFICATIONS
Joy comes face to face with her past. Mya and Dante show their support and the group rallies around Joy as she tries to make things right.
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Ep. 2: THIRST TRAP
Joy and the girls decompress after Joy's tough week. Dante and the fellas have a heartfelt discussion. Joy meets a handsome stranger.
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Ep. 3: RANDOS
Mj's family trouble distracts her from the game. Meka takes care of her grandma. Dante and Joy have an intimate conversation.
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Ep. 4: LIQUID COURAGE
Zee gets a new girlfriend. Mya has an unusual date. Dante finds himself falling for Joy. MJ receives some bad news.
06
Free Therapy
Black Sheep is a show that addresses various childhood traumas and the way they manifest themselves in adulthood. Research shows that Black people in the U.S. are less likely to seek therapy or mental health services compared to their white counterparts, despite experiencing similar or higher rates of mental health issues. Studies suggest that stigma surrounding mental health issues is more prevalent in Black communities where mental health struggles are often seen as a sign of personal weakness rather than a medical condition. Distrust of the healthcare system, stemming from historical experiences of discrimination and systemic racism, also discourages Black people from seeking therapy.
From how to deal with insecurity and struggles with body positivity, to lack of love, the need for validation, the fear of abandonment and even religious oppression, this series will be very intentional about incorporating real free therapy into the writing to help heal our community.
07
Series Budget
Total Capital Needed: $5 Million
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Breakdown
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Pre-production (Development, Casting, Location Scouting): $500K
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Production (Crew, Equipment, Set Design, Costumes): $2.5M
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Filming in Los Angeles, with a focus on maximizing the city's urban settings and centering around 4 main locations: Dante's apt, Joy's apt, MJ's house and Dante's bar/restaurant. ​
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Post-production (Editing, Sound, VFX, Color Grading): $1M
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Scoring and original music by Israel Tutson​
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Editing/Color Grading: Tim Alexander | filmmastering.com
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Marketing & Distribution: $500K
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Contingency (Unexpected Costs): $500K​
08
ROI / Equity Structure
Investor and Creator Equity Structure:
• Investor Recoup: Investor receives their full $5M back first, before any profit-sharing occurs.
• 50% Profit Split After Recoup: Once the initial investment is recouped, remaining profits are split between Investor and 303.
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Return on Investment (ROI) Strategy:
1. Streaming Platform Acquisition:
• Aim to sell Black Sheep to Netflix, Amazon Prime, or Hulu for $12M - $15M, based on market standards for similar shows.
• Platforms are willing to invest heavily in diverse, fresh content, especially with compelling characters and timely social commentary. Netflix, for example, has a growing appetite for original content that appeals to underrepresented demographics, particularly African American audiences. Shows like Dear White People and On My Block have been great successes in this category.
• This demand increases the value of shows like Black Sheep, which are primed to cater to both a mainstream and diverse audience, thus supporting the idea of a $12M -$15M sale price.
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2. International Distribution:
• Potential additional sales to international markets, particularly in Europe and Africa, where the demand for high-quality, Black-centered content is growing. Estimated additional revenue: $1-2M.
3. Merchandising and Licensing:
• The cultural resonance of the show, combined with a unique comedic-dramedy tone, presents opportunities for licensing deals (clothing, books, and digital content). Our goal is to take the phrase "Black Sheep" and turn it into an empowering declaration! Estimated additional revenue: $500K - $1M.
Investor Return:
• Initial Investment: $5M
• Projected Revenue from Sale + Ancillary Markets: $15-19M
• Investor Profit: $10-14M (100-140% return)
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Why Invest in Black Sheep?
• Market Demand: Streaming platforms are hungry for original, culturally relevant content that speaks to underserved audiences.
• Low Risk, High Reward: With a clear pathway to a Netflix-level sale, paired with a proven track record of successful Black-centered content on the market, Black Sheep is positioned to deliver substantial returns within a relatively short time frame.
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